Part 14: Google AI Overviews: Why Your Website Traffic is Down📉
Toby Danylchuk | 39 Celsius Web Marketing · published 2025-07-18
Is Google AI impacting YOUR website traffic? 📉 Learn how AI Overviews affect small businesses & get concrete steps to adapt, stay visible, and keep customers coming to your site! No tech jargon, just actionable advice!
Full post here: https://www.39celsius.com/google-ai-overviews-why-your-website-traffic-is-down-how-small-businesses-can-adapt-seo/
Check out our free guide to dominate your local market: https://www.39celsius.com/dominate-your-local-marketing-with-local-seo/
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Transcript
Second, structure your content. Use schema markup. Don't worry, many website builders have plugins for this. Schema markup helps Google determine precisely what your content is about. For example, if you have FAQs, FAQ schema can be included. Or if you embed a video on a page, use schema markup to tell Google what it's about. With schema markup, the benefit is that you remove any confusion with Google about what your content is about. Although structured data or schema markup is not a direct SEO ranking factor, making something clearer gives you a better chance at ranking.